Searching for the best free autoresponder tools to help you automate some or all of your email marketing efforts?

An autoresponder is simply a feature that sends an email when a user takes a specific, predetermined action, like joining your email list. Email autoresponders are extremely useful thanks to the amount of time and effort they save over time.

In this article, we’ll share five great email marketing services that offer free autoresponder features, including some thoughts on how to choose the right tool for your needs. Let’s get to work!

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An introduction to autoresponders

As we mentioned above, an email autoresponder is a tool that sends an email to a user when they complete a set action. These actions can include filling out a form, making a purchase, or changing a setting on the user’s account.

Autoresponders ensure that your customers receive the attention they need from your brand, without requiring you to compose every email yourself. Instead, you simply create a few templates using an email marketing tool, set the parameters for when they should be sent, and sit back.

These tools can save you hours of work. They also ensure that important messages never get missed in the bustle of running your business.

When choosing the best free autoresponder tool, there are a few key features that you should never go without. These include:

• A drag-and-drop email builder. This lets you create well-designed emails without needing to know the intricacies of HTML layouts.
• Analytics. It’s important to know how your emails are doing – this data helps to inform future decisions about design and content, and ensures that you get the maximum return on investment (ROI). At a minimum, your chosen tool should track open rates and click rates from links within the email.
• Design templates. Designing an effective email from scratch can be tough. Templates can help to ease this process by giving you a usable starting point that you can tweak to match your brand’s specific needs.

Fortunately, many popular free autoresponders cover these basics. However, if you’re checking out lesser-known alternatives, make sure to look out for these features.

Best free autoresponder tools in 2022

Now that you know why you need an autoresponder and what to look for, it’s time to explore some of the best options on the market. These tools are all affordable email marketing suites with powerful features, including autoresponders. They all also offer paid plans if you need to upgrade.

2. MailerLite

MailerLite offers lots of useful features in an affordable package. This is another powerful, full-featured email marketing suite with a very useable free tier. One of the best features is the automation editor, which helps you build email workflows via a drag-and-drop interface.

 Features:

• Use powerful automation tools to ensure that your subscribers get the emails they need, when they need them.
• Create customized automation workflows to guide subscribers through their journeys.
• Keep tabs on your key metrics with a variety of analytics.
• Create landing pages and popups to help convert users to subscribers and customers.
• Make use of a WordPress integration option.

 What’s included for free:

The free plan includes all of the basic email features for up to 1,000 subscribers, with a generous limit of 12,000 emails per month. These features include a drag-and-drop editor, landing page builder, and autoresponder functionality.

 Upgrade options:

MailerLite pricing is based on the number of subscribers you have. All paid plans provide access to the full feature set and unlimited emails per month, and they start at $9.00 per month for up to 1,000 subscribers.

3. Mailchimp

Mailchimp is one of the oldest and most well-respected names in email marketing. It enables you to easily design and automate your messages, while also offering extensive customization options. The free tier includes useful one-step email automation, so you can keep in touch with your audience without needing to stay glued to your computer.

 Features:

• Automate your emails with powerful (yet easy-to-use) tools.
• Create high-converting landing pages and social media posts in addition to emails.
• Use the built-in marketing calendar to stay on track.
• Lighten your workload with the AI-powered Creative Assistant.
• Integrate with your WordPress site using a popular and well-reviewed third-party plugin.

 What’s included for free:

Mailchimp’s free tier is very robust. It includes support for up to 2,000 contacts, as well as automation, a subject line helper, and useful branding tools to ensure that your messages are as effective as possible.

 Upgrade options:

If you want to get a little more out of Mailchimp, there are multiple tiers of paid plans available. They start at $9.99 per month for up to 50,000 contacts and include features like A/B testing, 24/7 support, and powerful email targeting tools.

4. AWeber

AWeber is another old name on the email-marketing block. It offers all the basics you need for email marketing (such as an autoresponder), plus additional nice-to-have features, including a landing page builder and powerful template-based designer.

 Features:

• Build your emails with ease using the drag-and-drop designer.
• Take advantage of the power of AI to help create branded emails that match your audience.
• Build landing pages that convert clickers into customers, so your emails never go to waste.
• Track campaign progress with readable and useful analytics.

 What’s included for free:

AWeber’s free tier includes support for up to 500 subscribers and 3,000 emails per month. You also get access to excellent features such as email automation, templates, the drag-and-drop builder, and a WordPress plugin to help streamline management.

 Upgrade options:

If you need more from AWeber, there are multiple premium packages available. Prices start at $16.15 per month for 500 subscribers and can run as high as $146.15 per month for 25,000 subscribers. Additional premium features include split testing, behavior-based automation, and the ability to remove AWeber branding from your emails.

To see how AWeber stacks up against Sendinblue, check out our full AWeber vs Sendinblue comparison.

Try a free autoresponder today

Fortunately, finding the best free autoresponder tool can help. Even better, there are tons of free tools available that can save you both time and money. We recommend starting with Mailchimp for a tried-and-true service, or MailerLite for a more affordable option if you intend to move to a paid plan eventually.

For some other free options, you can browse our collection of the six best free email marketing services.

Do you have any questions about these autoresponder tools? Let us know in the comments section below!